Marketing Solutions

Cover all Bases

Objective: This solution is a comprehensive, 12-month program that offers extensive exposure to our worldwide audience of geospatial executives and analysts and will secure an excellent number of sales leads plus global brand recognition.

Top Performer

Objective: This solution is a comprehensive, 12-month program that offers maximum exposure to our worldwide audience of geospatial executives and analysts and will secure the highest number of sales leads plus global brand recognition.

Website Banner Advertising on Directions Magazine (RoS), Twelve (12) Months:

• Top banner
• Transition Banner between home page and press releases
• Advertisers will receive about 45K impression at Directions Magazine each month with a top banner. Transition banners will receive 25K impressions at Directions Magazine each month.

Directions’ Weekly Newsletter Advertising

• Twenty-four (24) Insertions in Directions Magazine
• This newsletter is sent to our worldwide daily subscriber list of 24,000 readers

Channel Advertising

• Top Banner in each of three channels (see list of Channel Newsletters Offered)
• Top Banner in one weekly Channel Newsletter of your choosing

Webinars

• Four (4) webinars are included in this solution
• Our team will help with production, creative, professional editing of promotional text, and coaching your team to produce the best possible webinar.
• Sponsor receives all registration details plus an extensive statistical analysis of attendee interests and expectations. 

Incentives:

• User Conference Media Sponsorship – If your company offers a user conference, Directions Media will offer:
  • Standard (300x50) Banner in rotation on the Directions website 6 weeks prior to the event and run the banner for 4 weeks.
  • Directions will run 3 additional banner ads in its weekly newsletters. (1 each week prior to the event or other time TBD)
  • Directions will provide a conference review in a newsletter and/or blog following the event if a Directions editor is available to attend.
  • Directions will conduct a review and/or interview with the keynote speaker and publish interview in a newsletter following the event if a Directions editor is available to attend.
  • Articles, blog posts, and live Twitter reports from the conference
  • Press Releases from conference posted free of charge
  • Free listing of the event on the Directions EVENT page
• Directions on the News Podcast – Three (3) months – audio ad (production/music included)
• All Points Blog Newsletter – Top banner ad (20 insertions) in the daily APB newsletter

Bold & Strategic

Objective: This solution is a comprehensive, 12-month program that offers premium exposure to our worldwide audience of geospatial executives and analysts and will secure an exceptional number of sales leads plus global brand recognition.

Website Banner Advertising on Directions Magazine (RoS), Twelve (12) Months:

• Top or Skyscraper banner
• Advertisers will receive about 45K impression at Directions Magazine each month with a top banner.

Directions’ Weekly Newsletter Advertising

• Twenty-four (24) Insertions in Directions Magazine
• This newsletter is sent to our worldwide daily subscriber list of 24,000 readers

Channel Advertising

• Top Banner in each of two (2) channels (see list of Channel Newsletters Offered)
• Top Banner in one weekly Channel Newsletter of your choosing

Webinars

• Three (3) webinars are included in this solution
• Our team will help with production, creative, professional editing of promotional text, and coaching your team to produce the best possible webinar.
• Sponsor receives all registration details plus an extensive statistical analysis of attendee interests and expectations.

Incentives

• User Conference Media Sponsorship – If your company offers a user conference, Directions Media will offer:
  • Standard (300x100) Banner in rotation on the Directions website 6 weeks prior to the event and run the banner for 4 weeks.
  • Directions will run 3 additional banner ads in its weekly newsletters. (1 each week prior to the event or other time TBD)
  • Directions will provide a conference review in a newsletter and/or blog following the event if a Directions editor is available to attend.
  • Directions will conduct a review and/or interview with the keynote speaker and publish interview in a newsletter following the event if a Directions editor is available to attend.
  • Articles, blog posts, and live Twitter reports from the conference
  • Press Releases from conference posted free of charge
  • Free listing of the event on the Directions EVENT page
• Podcast Interview with C-level executive
• All Points Blog Newsletter – Top banner ad (10 insertions) in the daily APB newsletter 

Aggressive & Tactical

Objective: This solution is a comprehensive, 12-month program that offers excellent exposure to our worldwide audience of geospatial executives and analysts and will secure an outstanding number of sales leads plus global brand recognition.

Website Banner Advertising on Directions Magazine (RoS), Twelve (12) Months:

• Top or Skyscraper banner
• Advertisers will receive about 45K impression at Directions Magazine each month with a top banner.

Directions’ Weekly  Newsletter Advertising

• Twenty-four (24) Insertions in Directions Magazine
• This newsletter is sent to our worldwide daily subscriber list of 24,000 readers

Channel Advertising

• Top Banner in one channel (see list of Channel Newsletters Offered)

Webinars

• Two (2) webinars are included in this solution
• Our team will help with production, creative, professional editing of promotional text, and coaching your team to produce the best possible webinar.
• Sponsor receives all registration details plus an extensive statistical analysis of attendee interests and expectations. 

Incentives

• User Conference Media Sponsorship – If your company offers a user conference, Directions Media will offer:
  • Standard (300x100) Banner in rotation on the Directions website 6 weeks prior to the event and run the banner for 4 weeks.
  • Directions will run 3 additional banner ads in its weekly newsletters. (1 each week prior to the event or other time TBD)
  • Directions will provide a conference review in a newsletter and/or blog following the event if a Directions editor is available to attend.
  • Directions will conduct a review and/or interview with the keynote speaker and publish interview in a newsletter following the event if a Directions editor is available to attend.
  • Articles, blog posts, and live Twitter reports from the conference
  • Press Releases from conference posted free of charge
  • Free listing of the event on the Directions EVENT page
• All Points Blog Newsletter – Top banner ad (10 insertions) in the daily APB newsletter 

Blitz Marketing

Objective: This solution is a comprehensive, 6- month program that offers maximum exposure to our worldwide audience of geospatial executives and analysts and will secure the highest number of sales leads plus global brand recognition.

Website Banner Advertising on Directions Magazine (RoS), Six (6) Months:

• Top banner and Transition banner
• Advertisers will receive about 45K impression at Directions Magazine each month with a top banner and 25K impressions with transition banner.

Directions’ Weekly Newsletter Advertising

• Twelve (12) Insertions in Directions Magazine
• This newsletter is sent to our worldwide daily subscriber list of 24,000 readers

Channel advertising

• Top banner or half page on one Channel for 6 months. You decide the Channel you would like to target your message.

Webinars

• Two (2) webinars are included in this solution
• Our team will help with production, creative, professional editing of promotional text, and coaching your team to produce the best possible webinar.
• Sponsor receives all registration details plus an extensive statistical analysis of attendee interests and expectations.

Incentives Channel advertising

• Top banner or half page on one Channel for 6 months. You decide the Channel you would like to target your message.
• All Points Blog Newsletter ads (10 insertions) 

The Total Package

Objective: This solution is a comprehensive, 12-month program that offers extensive exposure to our worldwide audience of geospatial executives and analysts and will secure an excellent number of sales leads plus global brand recognition.

Website Banner Advertising on Directions Magazine (RoS), Twelve (12) Months:

• Skyscraper banner
• Advertisers will receive about 45K impression at Directions Magazine each month with a skyscraper banner.

Directions’ Weekly  Newsletter Advertising

• Twelve (12) Insertions in Directions Magazine
• This newsletter is sent to our worldwide daily subscriber list of 24,000 readers

Channel Advertising

• Skyscraper Banner in each of 2 channels (see list of Channel Newsletters Offered)

Webinars

• One (1) webinar is included in this solution
• Our team will help with production, creative, professional editing of promotional text, and coaching your team to produce the best possible webinar.
• Sponsor receives all registration details plus an extensive statistical analysis of attendee interests and expectations.

Incentives

• All Points Blog Newsletter – Top banner ad (10 insertions) in the daily APB newsletter 

Classically Effective

Objective: This solution is a comprehensive, 6-month program that offers maximum exposure to our worldwide audience of geospatial executives and analysts and will secure the highest number of sales leads plus global brand recognition.

Website Banner Advertising on Directions Magazine (RoS), Six (6) Months:

• Top banner or Skyscraper or half page banner
• Advertisers will receive about 45K impression at Directions Magazine each month with a top banner or skyscraper banner.

Directions’ Weekly Newsletter Advertising

• Twelve (12) Insertions in Directions Magazine
• This newsletter is sent to our worldwide daily subscriber list of 24,000 readers

Channel advertising

• Top banner or half page on two Channels for 6 months. You decide the Channel you would like to target your message.

Webinars

• One (1) webinar is included in this solution
• Our team will help with production, creative, professional editing of promotional text, and coaching your team to produce the best possible webinar.
• Sponsor receives all registration details plus an extensive statistical analysis of attendee interests and expectations.

Incentives

• All Points Blog Newsletter ads (10 insertions) 

Tried & True

Objective: This solution is a comprehensive, 6-month program that offers maximum exposure to our worldwide audience of geospatial executives and analysts and will secure the highest number of sales leads plus global brand recognition.

Website Banner Advertising on Directions Magazine

• Classified Ad
• Great location: you will receive 20K impressions per month for two lines of text ad

Webinars

• One (1) webinar is included in this solution
• Our team will help with production, creative, professional editing of promotional text, and coaching your team to produce the best possible webinar.
• Sponsor receives all registration details plus an extensive statistical analysis of attendee interests and expectations.

Incentive

• All Points Blog Newsletter ads (10 insertions) 

Targeted Value

Objective: This solution is a comprehensive, 3-month program that offers maximum exposure to our worldwide audience of geospatial executives and analysts and will secure the highest number of sales leads plus global brand recognition.

Website Banner Advertising on Directions Magazine (RoS), Three (3) Months:

• Top banner or Skyscraper or Half page banner
• Advertisers will receive about 45K impression at Directions Magazine each month with a top banner or skyscraper banner.

Directions’ Weekly Newsletter Advertising

• Twelve (12) Insertions in Directions Magazine
• This newsletter is sent to our worldwide daily subscriber list of 24,000 readers

Webinars

• One (1) webinar is included in this solution
• Our team will help with production, creative, professional editing of promotional text, and coaching your team to produce the best possible webinar.
• Sponsor receives all registration details plus an extensive statistical analysis of attendee interests and expectations.

Incentive:

• All Points Blog Newsletter ads (10 insertions) 

Results Driven

Objective: This solution is a comprehensive,3-month program that offers maximum exposure to our worldwide audience of geospatial executives and analysts and will secure the highest number of sales leads plus global brand recognition.

Directions’ Weekly Newsletter Advertising

• Twelve (12) Insertions in Directions Magazine
• This newsletter is sent to our worldwide daily subscriber list of 24,000 readers

Webinars

• One (1) webinar is included in this solution
• Our team will help with production, creative, professional editing of promotional text, and coaching your team to produce the best possible webinar.
• Sponsor receives all registration details plus an extensive statistical analysis of attendee interests and expectations. (link to webinar details)

Incentive

• All Points Blog Newsletter ads (10 insertions)