Directions Media is the leading source of geospatial information technology, news and commentary for “all things location.” We keep our readers informed with the latest geospatial technology trends and issues through newsletters, blogs, podcasts, industry Channels and webinars. Our readers gain an “inside edge” by reading our publications and attending our events. We maintain the industry’s largest and most knowledgeable editorial and management team, each member having substantial experience as a practitioners and entrepreneurs of geospatial technology. This allows Directions Media to not only report on current news and applications, but also provide commentary and advice on industry trends. And we are driven to serve our advertisers by bringing them broad exposure through our worldwide reach.

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Editorial Staff

Jane Elliott, Publisher

Jane Elliott co-founded Directions Media in 1998 along with husband, the late Scott Elliott. Both had previously founded Wessex, one of the first companies to offer desktop mapping and digital street and demographic data packaged together. Ms. Elliott has guided the company toward substantial growth during the Directions’ fifteen year history as the first entirely online geospatial publication.

Wes Stroh, Executive Editor and Associate Publisher

Wes Stroh joins Directions Media from Penn State’s Online Geospatial Education program, where he has served as lecturer for the past seven years. Stroh’s interests include the adoption of geographic thinking by the broader business community, with a particular interest in the marketing and business strategy application of geospatial technologies.  Prior to GIS and geography, Stroh worked for nearly 15 years in technical sales, marketing and merchandise planning for a variety of organizations including AT&T, XO Communications, May Department Stores, Eddie Bauer and Coach.  

Stroh maintains an adjunct faculty role at Penn State, continuing to teach the course Location Intelligence for Business, which he co-authored with Directions’ editor-in-chief, Joe Francica.  At Penn State he also taught and contributed material to The Nature of Geographic Information.   As an educator, Stroh  is an innovator in bringing seminar-style learning to online settings.  In addition to classroom education Stroh developed and moderated Penn State's Inside Geospatial Education and Research webinar series and had guest moderated other Directions’ GeoSpatial webinars.  

Stroh's various professional affiliations include serving on the Association of American Geographers’ Business Geography Curriculum Task Force, and as AAG’s “Ask a Business Geographer.”  An annual highlight, he serves as moderator for National Geographic Society's Pennsylvania State Geography Bee.  He holds a B.A. in History from Arizona State University where he graduated magna cum laude and Phi Beta Kappa.  Graduate work includes a Certificate in Network Design and Analysis from the University of Denver and an M.S. in Geography from Penn State.  When not traveling with his Olde English Bulldogge "Brodie" or hiking, mountain biking and off-roading in his native Colorado, he resides in Boalsburg, PA.

Barbaree Duke, Executive Webinar Producer

Barbaree Duke has been working with geospatial technologies for 14 years and has been with Directions Magazine as an Assistant Webinar Producer since 2011. In 2013 she became a permanent member of the webinar production team. She also has served as the Webinar Coordinator for the National Council for Geographic Education since 2010.

Barbaree is veteran classroom teacher and an educational consultant. She taught English Language Arts in grades 6-12 as well as a technology and GIS electives from 1989 to 1994. She earned her Bachelor's degree in Secondary Education with a concentration in English at Baylor University. Annually you can see her presenting on integrating geospatial technologies at GIS, technology and education conferences, teaching professional development and writing curriculum for K-12 classrooms. Along with numerous articles and lessons on integrating geospatial technologies into the classroom, she’s authored two books: 20 Minute GIS for Young Explorers as well as a solo work, Reading, Writing and Thinking around the Globe:Geospatial Technologies for English Language Arts and Beyond. When she's not webinaring, travelling, blogging or creating, you'll find her tutoring students in reading and math most weekday afternoons from her home base in Covington, LA.

Lynette Quaglia, Webinar Production Assistant


Jeff Koncz, Director of Technology

Johnny Elliott, Website and Graphic Design Manager

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